John Buckingham was one of the four portfolio managers featured in Philip Van Doorn’s article  (September 11, 2017) about their secrets to success. John shares “’The gist of second-level thinking is the whole crux of value investing’, Buckingham said. ‘We are trying to buy things that are on sale, because investors have lost interest in the company because of events that are more short term in nature, or because fears of the future that may be overblown.’ He said ‘value stories are usually hard to sell people on, while growth stories are easy to sell.’” John currently likes General Motors due to its solid metrics.

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